內容目錄
Origin of Shopify e-commerce platform
Shopify founder Tobias Lütke (Tobias Luke) is a snowboard enthusiast. At first he tried to sell and provide snowboard equipment to ski enthusiasts around the world through an e-commerce platform. However, he quickly realized during the sales process Until then, e-commerce platforms could not provide customers with a personalized shopping experience.
Tobias Luke, the founder of Shopify, was a snowboard enthusiast. At first, he tried to sell and provide equipment such as snowboard to ski enthusiasts around the world through an e-commerce platform. During the sales process, he quickly realized that The e-commerce platform cannot provide customers with a personalized shopping model.
Therefore, creating an online store called Snowdevil online is Shopify’s original Canadian company name. The e-commerce website platform is used for online stores and retail point-of-sale systems. It is suitable for cross-border e-commerce sellers to establish independent stations. Users can go online after paying a certain fee. Use various themes, templates, and apps to quickly build your online store.
In cross-border e-commerce, the establishment of independent stations by themselves, the selection and construction of shopping cart systems, logistics, and gold flow systems require the support of certain IT technicians, and most users will be troubled by this. If you choose Shopify as an e-commerce sales platform, provide one-stop e-commerce platform service technology, resource-rich plug-ins are connected with external platforms to solve most of the problems encountered in the construction of e-commerce platforms. Shopify will be a good choice.
Benefits of Shopify e-commerce platform
The online store is quick and simple to design, without the need for complicated computer stand knowledge. Choose hundreds of well-designed and constructed webpage theme templates, suitable for all walks of life. You can customize or create web themes. The HTML & CSS functions can be flexibly edited to facilitate the modification of personalized theme web pages. Powerful extended API interface APP with complete functions can be used with users to meet various needs. Perfect management can have a customer list. Shopify is compatible with multi-channel sales, such as FB, Pinterest, Amazon, eBay, Wish. The monthly rental platform can be adjusted according to the needs of the seller.
Disadvantages of Shopify
A monthly platform rental fee is required. The transaction charges 0.5% -2% of the transaction fee of the user’s plan. There is no traffic at the initial stage of building a site, so you need to direct traffic through internet marketing.
Shopify trading platform security
Because e-commerce sites involve online transactions.
Shopify uses SSL security protocol for the entire site.
Shopify integrates PayPal payment.
Platform utility plugin
Plugin SEO: Website traffic optimization. Oberlo: AirExpress, the delivery platform, is a one-click import of merchandise. Oberlo Printer: Quickly print receipts or labels. Exit Offers: Provide conversion rates. Auto Currency Switcher: Automatic currency switcher. Google Shopping: Increase sales and exposure. Mailchimp: Internet email marketing.
Shopify platform gold flow
Support Gold Flow PayPal, 2CheckOut, HiTrust, Stripe are connected to American bank accounts.
Shopify platform logistics
Support logistics:
FedEx, UPS, USPS, and other third-party logistics can also be integrated with Rakuten Amazon.
Shopify standalone website
During the current epidemic prevention period in 2020, Shopify will open a free trial period of 14 days to a 90-day trial period. Try Shopify for 90 days for free without the need to provide credit card information, allowing you to extend the time of building, testing, and learning on the Shopify platform.
Shopify standalone domain settings
Go to the domain registrars GoDaddy, Namecheap, Bluehost, etc., to purchase the URL you want to register. After the purchase is completed, point the domain to the Shopify website. Usually it is specified that it can be completed within about one working day. Find your website store. I want to build my own Shopify store and FB marketing advertising, I want to understand how Shopify cross-border e-commerce works, Below is a free online course on Shopify Master Class Course Introduction.
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Harry Lee Lee Harry’s “Shopify Cross-border E-commerce Master Class” Online Course Recommendation
In the field of cross-border e-commerce, Shopify is a light-weight startup model that does not require too much capital and does not need to ship goods at the beginning. It does not need to be like Amazon FBA. There are foreign warehouses, and the Amazon FBA platform has many restrictions. The platform’s customer information is not owned by the seller, and it cannot be re-marketed and maintained for the customer. The contents of the Shopify teaching course include company creation instructions, product analysis methods for each platform selection, website construction, complete facebook marketing method, different platform marketing methods, online celebrity marketing model, customer search, supplier search, outsourcing team, complete The content of the course allows you to quickly understand the Shopify sales model, reduce trial and error, and reduce trial and error. You can quickly learn to enter the Shopify cross-border e-commerce platform and understand the Shopify cross-border e-commerce operation mode.
Shopify cross-border e-commerce master class course content
There are instructions for LLC company creation in the course
How to find the product selection
How to choose products on major platforms, such as Amazon Amazon products, AirExpress data analysis, 1688 products, Google Trend products
How to choose explosive products
Shopify website build
Create a brand and LOGO
Website page settings
Application recommendation
google analytics website
Looking for suppliers and logistics providers
How to use Oberlo
How to choose a supplier
Internet celebrity promotion strategy
Looking for celebrity promotion products
Instagram IG creation and operation
Instagram IG advertising strategy
Facebook creates ads/ad groups
Secondary marketing Similar crowd Test product
Create dynamic ads Facebook Pixel Pixel Marketing
Facebook advertising strategy
Vertical and horizontal test
Analysis of Facebook Marketing Algorithm
Facebook CBO strategy
Dynamic advertising secondary marketing
When to abandon the product
How to find website customer service staff
How to find an outsourcing team
Background data analysis
Calculate KPI
Optimize test ads
Secondary marketing
Facebook community who can join this course for permanent learning
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